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Adidas, the German sportswear giant, has unveiled the latest member of its most iconic line of running shoes, the UltraBoost Light. The latest sneaker from the label Three Stripes takes innovation to the next level with a near-perfect design of the shoe. The German label’s latest design is a testament to their constant drive to produce the perfect shoe in response to consumer feedback.
The core of the latest UltraBoost Light sneaker is a groundbreaking new material, the Light BOOST. The sneaker model comes after a decade since the introduction of BOOST technology. The latest sneaker introduces a modified and improved UltraBoost Light
The latest UltraBoost Light sneakers launched on February 21, 2023 as Early Access for level 3 or 4 CONFIRMED app members. The sneakers are set to be officially launched on Adidas’ official e-commerce site, CONFIRMED app and select retailers on March 3, 2023.
More about upcoming The latest UltraBoost Light sneaker model from Adidas
Introduced by label Three Stripes more than a decade ago, Boost technology has continued to grow and transform the lives of many runners. Now the German label takes it one step further by introducing improved Light Benefits that are at least 30% lighter than the previous BOOST material.
The latest high-performance running shoe, engineered to deliver ultimate cushioning, quick response, epic energy and unparalleled comfort. In an official press release, Simon Lockett, marketing category head for footwear products at the German label, said:
“At Adidas, we know that running is personal. That’s why we’re constantly looking for ways to improve our products for the Adidas running community. Thanks to our breakthrough material innovation – Light BOOST – runners now retain the existing benefits of running in an Ultraboost but with the bonus of a lighter silhouette.”
The latest UltraBoost Light sneaker model features a redesigned linear energy point located on the sole of the shoe. The pair’s LEP has been reworked to improve responsiveness and work in harmony. The shoe’s upper is made of Primeknit+ material, which is best for comfort and breathability.
In a press release, Dr. Matthew Klein, Editor-in-Chief and Founder of Doctors of Running:
“Walking with tired or heavy legs can be uncomfortable, and heavy shoes can play a role in this feeling for some people. However, lighter shoes tend to make running more efficient, which means they can improve performance for both elite, entry-level and everyday runners.”
The outsoles of the sneakers are made of continental natural rubber, which provides ultimate traction. The latest UltraBoost Light model has a 10% lower carbon footprint than any previous model. The Adidas website introduces the sneaker model as follows:
“Experience epic energy with the new Ultraboost Light, our lightest Ultraboost ever. The magic is in the Light BOOST midsole, a new generation of Adidas BOOST.”
To further celebrate the tenth anniversary of BOOST technology, the German label also unveiled a revised special edition of the UltraBoost Light. The tenth anniversary edition is primarily black and yellow.
The white, black, and orange colorways of the sneaker are set to launch on March 3, 2023 for $190.