A beginner’s introduction to investing

One way companies can raise money to fund their business is by selling stock to the public. When people buy stock in a company, they are betting that the investment will grow over time, along with the company they are investing in.

As of May 2022, 58% of Americans own Gallup stock. One reason for this is the increased visibility and accessibility of the stock market thanks to a slew of trading apps like Robinhood, Acorns and more, which have driven trading costs to zero and claim to make trading easier for the average investor.

If you are new to investing or just curious about the market, we have the basic information you need.

Woman searching stock market data on smartphone

How to buy shares

According to Forbes, the easiest way to get set up to buy stocks is to open a brokerage account. There are many different types of accounts that you can open.

If you’re saving for your retirement, it might be a good idea to open an Individual Retirement Arrangement (IRA), a type of account that offers you certain tax benefits while also allowing you to explore the types of actions you can take and limits the amount you can invest each year.

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