Creso Pharma Ltd subsidiary appoints renowned sports performance coach as brand ambassador ahead of product launch

Creso Pharma Ltd (ASX:CPH, OTCQB:COPHF) Canadian subsidiary, Creso Pharma ImpACTIVE Inc, has named award-winning multi-sport performance trainer Kolby Tullier as a brand ambassador.

The appointment complements recent appointments of three brand ambassadors ahead of the planned product launch in Q3 2022.

ImpActive’s mission is to provide high-performance athletes with hemp-derived CBD products to redefine their recovery routine in a fast, safe and natural way.

The products help athletes reduce muscle and joint inflammation without the use of heavy narcotics or prescription drugs.

Renowned sports performance coach

Tullier is considered one of the best performance coaches in North America.

He is the owner, partner and athletic director of Joey D Golf Sports Training, a premier training facility in Jupiter, Florida.

Tullier has been instrumental in the careers of PGA Tour superstars Justin Thomas, Max Homa and Harold Varner, NFL players Cody Parkey and Demaryius Thomas, MLB players Paul Goldschmidt and Will Harris, and LPGA stars Lexi Thompson, Michelle Wie and of the Korda sisters involved.

Most recently, he played a key role in assisting world-renowned golfer Tiger Woods in his attempts at rehabilitation.

Established social media followers

Tullier is currently using ImpACTIVE’s products and has experienced the benefits firsthand.

He has also promoted the brand through his existing social media channels to spread awareness.

ImpACTIVE will seek to leverage Tullier’s established social media following, globally recognized client base and existing relationships across several major sports leagues to drive advertising ahead of its planned launch in Q3 2022.

In addition, ImpACTIVE and Tullier are also exploring potential marketing activations and points of sale at the Joey D Golf Sports Training Center in Florida.

ImpACTIVE’s social media campaigns and other marketing initiatives, featuring existing brand ambassadors, celebrity professional golfer Ms. Kelly Whaley, American professional golfer Mr. Will Wilcox and renowned performance coach Dr. Troy Van Biezen are also in progress.

“This is a significant confirmation”

William Lay, CEO and President of Creso Pharma, said, “The acquisition of Kolby is a significant milestone for ImpACTIVE.

“It is incredibly important to reiterate that he is already an active user of the Group’s products and has experienced their potential firsthand.

“This is a significant endorsement as he is recognized as one of the top sports performance coaches in North America.

“Kolby’s appointment will give ImpACTIVE a much broader presence in the golf industry as well as other leagues.

“He has an extensive network of professionals across multiple professional sports organizations and we expect his ambassadorship will support the company in becoming the leading CBD-based solution for sports injuries.”

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