Dick’s Sporting Goods heads for the big outdoors with Moosejaw deal

February 23, 2023

Dick’s Sporting Goods acquires Moosejaw from Walmart. The sporting goods giant struck the deal to further its ambitions in the multi-billion dollar outdoor retail market.

Accordingly The NPD parliamentary groupOutdoor specialty market sales increased seven percent to $7.9 billion in the United States for the year ended November 2022. The snow specialty market contributed $1.7 billion in revenue from August through November.

Moosejaw was founded in 1992 and purchased from Walmart in 2017. It operates an e-commerce website and 13 stores in Arkansas, Colorado, Illinois, Kansas, Michigan and Missouri.

The chain will connect Public Land, launched in 2021 as part of Dick’s outdoor retail portfolio. Moosejaw CEO Eoin Comerford will report to Todd Spaletto, President of Public Lands and Senior Vice President of Dick’s Sporting Goods, upon closing of the transaction.

“We admire what Moosejaw has accomplished over the past 30 years as a leader in the outdoor industry and look forward to the opportunity to share insights and learn from one another,” said Mr. Spaletto in a press release Announcement of the deal. “We believe there is potential to grow the Moosejaw business and provide its millions of loyal customers with compelling experiences and an expanded range of products.”

“Like Moosejaw, Dick’s sees a great opportunity to bring more people into the great outdoors,” Mr Comerford said in a statement CNBC. “Together we will serve outdoor enthusiasts from novice to expert across multiple channels and locations.”

Public Lands sells online and operates seven stores in Georgia, Massachusetts, New York, Ohio, Oregon, Pennsylvania and Virginia.

Dick’s and Walmart expect to close the deal for Moosejaw next month.

dicks reported a 6.5 percent increase in same-store sales for the third quarter ending Oct. 29. The jump in Dick’s Comps followed a 12.8 percent increase in same-store sales for the same period in 2021. The retailer is expected to announce its fourth-quarter results on March 7.