How to Define a Business Scope in China and the UK?

Our latest episode focuses on defining a business scope in China and the UK.


When a company expands into new international markets, it is important to ensure that the scope of the business is clearly defined and understood by all parties. In our latest episode, we’ll explore how to define a business scope in China and the UK and look at some of the top practices for doing so, according to industry experts.

One of the first steps in defining a business scope is to understand local market conditions and regulations. This can be done through market research, speaking to local lawyers or experts and attending trade shows or conferences. Once you have a good understanding of the local market conditions, you can start developing your business model and determine what products or services you will offer.

Another important step in defining a business scope is to understand the needs of your target market. This can be done through market research, surveys and interviews with potential customers. It is important to ensure you are able to meet the needs of your target market before expanding into a new territory.

By understanding local market conditions and the needs of your target market, you can begin to develop a clear business scope. In doing so, it is important to consider any restrictions that government or other regulatory bodies may impose on your business – it is important to share this information with all parties involved in the expansion process. We talk more about these regulations in the video.

This series focuses on the business perspective between the UK and China. Each week we will add a new video that answers some of the most frequently asked questions about starting a business in China and the UK. Each video answers the same questions from both Chinese and British perspectives.

Key insights will be provided by Maria Kotova, Head of UK Business Development and China Market Entry Director at Dezan Shira & Associates, and Lisa Gui, Assistant Manager at HW Fisher.

If you have any questions about doing business in China or the UK, you can reach us at [email protected].

Episode 6: Defining the scope of business in China and the UK

How to define business scope – China versus UK

Products in the UK subject to strict regulations:

When expanding your business into the UK it is important to be aware of these regulations and ensure your scope of business takes them into account. If you don’t do this, problems may arise later. By taking the time to properly define your business scope from the start, you can avoid these potential problems and set your business up for success in the UK market.

  • alcohol
  • tobacco
  • dress
  • Electronic equipment
  • firearms
  • Medical devices and equipment
  • to eat and drink
  • cosmetics

These are just a few examples of products in the UK that are subject to strict regulations that may restrict sale in the UK or prevent importation.

Definition of a business scope in China:

Some things to consider when defining a business scope in China:

  • Define your business scope at the pre-investment stage to decide which type of legal entity meets your goals.
  • The Chinese government has strict regulations on products and services that can be sold within its borders.
  • It is important to consult with local lawyers or experts to ensure your product or service is legal to be sold in China.
  • The Chinese market is very different from markets in other countries, so it’s important to understand the needs of Chinese consumers before expanding into the country. By taking the time to properly define your business scope and consulting with local experts, you can ensure your business can operate successfully in China.

See more from the series

episode 5

The importance of trademark registration in China

Episode 4

episode 3

Opening a commercial bank account in the UK and China video discussion

episode 2

Office space requirement when registering a company in video discussions in China and the UK

episode 1

Corporate Holding Structure - China and UK - Video Discussion


about us

China Briefing is written and produced by Dezan Shira & Associates. The practice has been assisting foreign investors in China and has been doing so since 1992 through offices in Beijing, Tianjin, Dalian, Qingdao, Shanghai, Hangzhou, Ningbo, Suzhou, Guangzhou, Dongguan, Zhongshan, Shenzhen and Hong Kong. Please contact the company for support in China at [email protected].

Dezan Shira & Associates has offices in Vietnam, Indonesia, Singapore, United States, Germany, Italy, India and Russia in addition to our trade research facilities along the Belt & Road initiative. We also have partner companies that support foreign investors in the Philippines, Malaysia, Thailand and Bangladesh.

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